Jim brings a lifetime of dedication and experience in the tennis community to the Ontario Tennis Association.  His extensive history began as a teenager serving as captain of the Canadian team for the Junior World Championships and winning five prestigious national junior championships titles. These accomplishments awarded Jim the "Pepsi-Cola Outstanding Canadian Junior Award" three years in a row.  As a university student on a full tennis scholarship he was captain of Mississippi State University's tennis team for three years and he was an all South Eastern Conference (SEC) player.  Jim's stellar playing record flourished during his adult career as he was the Canadian Men's singles and doubles champion in 1976, a competitor on the Canadian Davis Cup team, and a 19-time national champion.  Most recently, he had the honour of representing Canada once again, as a member of the Over 55 team during the 2009 Austria Cup in Mallorca, Spain.


Jim's credentials extend to coaching as well.  He has been a certified Level 3 coach since 1984 and was awarded Tennis Canada's "Coach of the Year for Grassroots Development" in 1989.  Additionally, Jim was the Eastern Canadian coach for 3 years, Chair of the Canadian Junior National Championships for 2 years, and coach of the Canadian National Team at the World Junior Championships in 1983 and 1985.


In 1977, Jim was hired by the All Season Racquets Club in Ottawa as their Head Pro and soon after, he made the transition to General Manager.  Jim also served as General Manager at the Brantford North Park Racquets Club.  At only 29 years old, Jim was selected as Chair of the 1980 Davis Cup Tie by Tennis Canada where he was instrumental in securing sponsorships and managing the event.  Afterwards, Jim returned to Toronto as the Senior Professional at the Toronto Lawn Tennis Club where he remained for the next ten years.  In 1990, Jim decided to enter the real estate business, working as a Sales Representative for 7 years.  During this time, he was simultaneously taking on the roles of Director of Junior Development then Director of Memberships at the Kew Gardens Tennis Club as well as Treasurer of the Toronto Tennis League.  In addition to sitting on the board of Sport 4 Ontario for two years, from 2000 to 2005 Jim was an Executive Board Member (Finance) for the Sport Alliance of Ontario (SAO) and was the Chair of the Doug Philpott Inner-City Children's Fund which provides kids in need with free tennis lessons and equipment.


Jim began his career at the OTA as a board member, before taking the position of Chair of the Central Region in 1996.  He soon moved into the role of Vice President of Marketing and Communications.  Jim increasingly took a hands-on responsibility for the marketing aspects of the association and eventually decided to pursue the Executive Director position which he obtained in 1997.  As Executive Director, Jim served as the project leader of the first web-based dynamic ranking system in Canada.  This project, now known as Baseline, was completed in 2002 and is used by all provincial tennis associations across the country as well as Tennis Canada.  Jim was also instrumental in the creation and design of which currently receives 1,100,000 unique visits and 40,000,000 hits per year.  In addition to these achievements, he also negotiated the long-term lease between the OTA and Tennis Canada at the Rexall Centre, where our offices have been located since 2005.


Currently, Jim's responsibilities include the overall management of the Ontario Tennis Association with a specific focus on the establishment and enhancement of the OTA's revenue streams.  The OTA has experienced years of significant growth and improvement under Jim's leadership and the tennis community can look forward to even greater achievements in the years to come.


Jim can be reached at or at 416.514.1101.

OTA Instagram New article on from Scott Langdon: An exhaustive list of tennis media (books & film) and simple exercises to perform... while seated🛋️ Anything we missed? 🤔 Link below + in bio! 🔗:

OTA Instagram #AD New OTA partner @ThingsEngraved is pleased to offer a 15% introductory discount on any gift item, including Valentine’s Day gifts at . Use promo code LoveTEOTA-15 when ordering. Things Engraved is Canada’s premier gifting company. It specializes in personalized gifts, such as engraved and embroidered items for all occasions. Happy shopping! #partnership #giftguide #valentinesday #engravinggifts #shopcanadian

OTA Instagram NEW article on (Link below ⬇️ ): We take a look at what it’s like to be a tennis official! As competitive tennis grows, there will be more demand than ever. Read about how some of Canada’s most senior officials got started...We also provide insight, guidelines and contact information for anyone who might want to give tennis officiating a try! 🔗 : Enjoy!

OTA Instagram Thanks to our communities, @CapitalKidsTennis was nominated under the category of Ottawa's Best Youth Sports Program for the 2021 Ottawa Awards by Faces Magazine (@facesOttawa)! Voting ends Jan 30th...check out link in bio! **This program would not have been possible without @ONTrillium and @cityofottawa. Thanks to their support, Capital Kids has been able to introduce tennis to kids/teens from diverse Ottawa neighbourhoods in a safe, fun environment. We hope to be back on the court soon. Please stay safe!

OTA Instagram NEW article on Competitive Seniors Tennis 🎾Poised for Growth by Scott Langdon 🔗 (Link in bio!)

OTA Instagram The latest @ 🎾💻 we dive into the history of #Yonex from its beginnings as the Yoneyama Corporation in Japan in the 1950’s to its present-day status as a global sports super-brand! The OTA is proud to welcome Yonex as the Official Racquet and String of the Association. 🔗 Link in bio to read the full story. Enjoy!

OTA Instagram Read our latest story from @max_gao in which he talks to pros @rolandgarros - See what @rafaelnadal, @geniebouchard, @petra.kvitova, @denis.shapovalov, & @gabydabrowski have to say about how their lives have changed on and off court during the pandemic. (Link to story in bio and below 🔗 ) :

OTA Instagram #tbt As all municipalities now allow doubles play across Ontario, enjoy this backspin read on doubles team chemistry. 🔗 : 📸 : @jagphotography #backspin #getonthecourt

OTA Instagram Beloved Canadian tennis star Bruno Agostinelli Jr. passed away tragically in 2016 at the age of 28. His younger brother Gianluca lovingly remembers his brother in this tribute story. Gianluca tells us about Bruno’s wonderful accomplishments as a junior, college and Davis Cup star and about how he inspired the next generation as an elite coach at Tennis Canada. But, more than that, he shares what it meant to be Bruno’s brother and how he was inspired by Bruno in tennis and in life… and still is. After stepping away from the sport, Gianluca was drawn back to it as a way of coming to terms with Bruno’s passing and to feel close to him once again. Read about Bruno’s incredible legacy:

OTA Instagram NEW POD ALERT! 🎙️ In this special edition of the ONTENNIS Podcast presented by Mayfair Clubs, we speak with the OTA’s President and CEO Jim Boyce about the effects of COVID-19 on tennis in the province. Jim discusses how the tennis landscape has changed since the pandemic and what measures the OTA’s member clubs and their members will face as they attempt to re-open safely. In a dynamic, ever-changing environment, Jim talks about the OTA’s role, the clubs and academies challenges and the responsibilities and directions outlined by the various levels of government that will shape the way tennis is played as we return to the courts! To listen to this episode now, visit one of the podcast apps below 🔗: Soundcloud: Apple Podcasts: Stitcher: Google Podcasts:

OTA Instagram Congrats to @mattross96 for being last week’s #playtennisathome winner and receiving a gift card from @merchanttennis 🎾 A new winner will be drawn at the end of the week...remember to tag @merchanttennis and @ontariotennisassociation and get those videos in! Good Luck! (Open to Canadian residents only) Contest details 🔗:

OTA Instagram Mayfair Clubs is running a fun colouring contest for you and the kids to showcase your artistic skills & relieve some stress! Five lucky winners will receive a GIANT TENNIS BALL! 🎾 Colouring sheets are created and designed by the talented Carol Gouveia @carolinnegouveia from the Mayfair Clubs marketing team. ***Go to link in @mayfairclubs bio for Contest details and downloadable colouring sheets. Contest ends May 20th. Happy colouring!🖍